Initial Website Set Up VS Real Life Testing

If you haven’t launched your first e-commerce site yet, I’m going to let you in on a little secret:
When your website launches, it’s not quite done yet.

We’d never launch half a website for you, but an important phase needs to happen in the evolution of your online store that we can’t control ahead of time: Real-Life Testing.

Real-Life Testing is important to see how your actual customers interact with your website.

A website is a living, evolving part of your business and a static website, that never changes, doesn’t support you.

We get to work with business owners who understand the importance of a functional website. For them, evolving is life. Collecting insights and making adjustments, making hypotheses, and testing those hypotheses is part of doing good business.

The information you get from interacting with your actual customers with your website is solid gold. Before that, all we have is an educated hypothesis.

After we hand off your site to you, that’s when the exciting Real Life Testing phase starts. And through your own interactions with your customers, you’ll know if something needs to evolve.

Equipping you to make your own changes to your website is part of every website build because we want you to feel empowered to evolve your site as your business does.

However, we get that sometimes those adjustments pile up and you mean to get to them but don’t have time. We’re always here to help with those too. If that sounds familiar and you need help evolving your site to support your customers better, contact us.

We have created Design Day Intensives that our clients use to perform upgrades, updates, and tweaks to your existing site to bring your new marketing strategies to life. It’s a super fast way for you to get those updates off of your list. We’ll take care of it so you can get back to doing what you do best!